Have a look at this pic on your right. This is not a usual snap shot of two little girls showing off their friendship...but Armani’s latest ad campaigne to promote kids wear that’s trying to show something more than just two cute girls.
Don’t you get a repulsive feeling looking at make-up clad girls as small as five, dressed up so scantly? I get. And so does get some of the critics who say that portraying Asian girls in an image like this promote a lot more than just the clothes.
So does opine the Institute for the Defense of Children in Spain, who feel that this is a sure shot tactic to promote sexual tourism by attracting adults using girls wearing bikini. But do you think it’s moral to use kids to make such an obscene or better known as ‘bold’ style statement. Whom are manufacturers actually aiming at? Kids or the adults? Do you think a father would ever like to see his own daughter dressed in a bikini before him? If your answer to this question is ‘no’...then I think you should know that you have actually lost a major portion of your customers. And if these ads are aimed at akids...then again you have all the reasons to be ashamed since...in no way you are giving an ideal dressing idea to the young minds.
As a brand you have all the power to influence these young minds...then why use your power in such a way?
THINK!
Via: Trendhunter
